During the
session, Caroline Dumas takes you on a tour of Prime
membership, showcasing behavioral shifts across shopper cohorts.
Key action steps for your organization include:
Develop or refine your Prime shopper strategy
Supercharge your Amazon search execution
Prepare for the acceleration of boomers and matures
Kantar Retail Sound Bites podcast series provides a provocative view of global retail trends, business issues, and other shopper and retail related news.